Senda Athletics founder Santiago Halty continues recounting his 10 day journey in Sialkot, Pakistan, where he visited the factory where Senda’s Fair Trade soccer balls are produced. This is his fourth blog post from his trip.
On my recent trip to Pakistan, I visited the Fair Price Shop. Located in the factory, the Fair Price Shop is run and used by the workers to purchase food staples, such as rice, cooking oil, flour, and tea, at a wholesale price.
The Fair Price Shop is run by the Joint Body, a group of workers that decides how the Fair Trade premiums that Senda pays is used to better their community (read Santiago’s blog better explaining the Joint Body here).
The ultimate goal of the Fair Price Shop is to provide accessible, affordable, and quality food to workers at a price they can afford. The workers spend a lot of their income on food staples, and the Joint Body wants them to be able to stretch their purchasing power.
The Fair Trade Shop is extremely accessible to the workers. First, they create a list of items that they want to purchase for the week for them and their families, and bring it with them to work. After work, they go to the Fair Price Shop and purchase the items on their list.
During my time in Pakistan, I asked the workers about what they thought of the Fair Price Shop. One suggestion that was shared by several workers was the need for affordable medicine. We are excited to announce that in about two to three months, the Joint Body will set up Fair Price Medicine Shop , which will make available affordable medication to our factory workers.
We believe that happier people create better products, so we will continue to support our workers with help from the Fair Price Shop and the Joint Body.
Hope you will join us, next time you need a quality soccer ball!