Senda: Soccer’s Path to Fair Trade
Soccer is the world’s most popular sport, and most hand-stitched soccer balls are made in Sialkot, Pakistan. We traveled there to put a face to the workers that make our soccer balls, and share their stories.
We hope to inspire the millions of soccer lovers at home and abroad to explore how to utilize their soccer passion to make a positive impact in the lives of others.
At home, we joined forces with soccer nonprofit organizations making an impact and, with the support of our customers, we provide brand new equipment to help those programs change lives.