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Street Soccer USA & Senda Athletics: Tackling Homelessness Through Soccer

Street Soccer USA competed in National Cup with Fair Trade Soccer Balls, provided by Berkeley-based Senda Athletics.

The 6th Annual Street Soccer USA National Cup took place at the  San Francisco Civic Center August 15th and 16th of this year, with a total of 22 soccer teams composed of homeless men and women from 16 cities. Street Soccer USA operates programs within these cities, training homeless youth and adults year-round in preparation for the event. Street Soccer USA, a national non-profit, is committed to utilizing sweatshop-free Fair Trade Certified soccer balls.

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AdministratorStreet Soccer USA & Senda Athletics: Tackling Homelessness Through Soccer

Fantastic Futsal, Part 3: Futsal Positions

We’re back again, folks! This is the third part of our blog series in which we investigate that wonderful game of futsal. Today we’re going to talk about futsal positions. If you’re the sort of person who learns best with visual aids, then check out Ryan’s video below. He uses a whiteboard and magnets to diagram what I will write about.

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AdministratorFantastic Futsal, Part 3: Futsal Positions

Senda Joins UNICEF USA Online Panel : “Addressing Human Trafficking in Global Supply Chains”

I was both thrilled and humbled to be invited to participate in a UNICEF USA Panel  “Addressing Human Trafficking in Global Supply Chains”. This opportunity enabled myself and others to learn how various organizations are creating more fair supply chains and working to eliminate human trafficking, forced labor, and worker’s abuse.
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AdministratorSenda Joins UNICEF USA Online Panel : “Addressing Human Trafficking in Global Supply Chains”

Team KIND & Senda: #MadeToMatter Partners for “Play Kind” Campaign in Soccer

Senda brought Soccer balls in all sizes to support the “Play Kind” campaign at the Pilot Cup in Newport Beech.

Team KIND and Senda Athletics were at the 2015 Pilot Cup‬ in ‪ Newport Beach‬ this past weekend, promoting the ‪#‎PlayKind‬ initiative. Both Send and KIND are part of the MadeToMatter collection, handpicked by Target.

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AdministratorTeam KIND & Senda: #MadeToMatter Partners for “Play Kind” Campaign in Soccer

SENDA AND BEN & JERRY’S; A NEW FLAVOR OF SOCIAL CHANGE

Ben & Jerry’s custom ice cream serving Tesla and Senda’s giant “Made to Matter” ball supporting each other in the fight towards social change.

Ice cream and Soccer. Both great on their own, and unbelievably perfect together. Add in a side of FREE Ben & Jerry’s ice cream served out of a custom Tesla and sprinkle in some freebies and social change, and you got yourself an uniquely fun and progressive day only a UC Berkeley student edging towards summer break can day-dream of.

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AdministratorSENDA AND BEN & JERRY’S; A NEW FLAVOR OF SOCIAL CHANGE

“SMALL GOALS, BIG CHANGE” 2015 TOURNAMENT; OAKLAND YOUTH WIN BIG

This past Sunday, Senda and Soccer Without Borders (SWB) partnered up to bring the Oakland community the annual Small Goals, Big Change soccer tournament. It’s always a pleasure to work with an organization that provides educational and playing opportunities to under-served youth and shine a light on the unsung heroes of soccer: community builders. The tournament was an event that allowed soccer to do what it does best—bring members of the community together. SWB operates on FIVE basic principles that allow disadvantaged and immigrant youth of local communities to thrive through the beautiful game, and these principles were visible throughout the entire day.

“Using Soccer As A Vehicle For Positive Change.” – Soccer Without Borders

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Administrator“SMALL GOALS, BIG CHANGE” 2015 TOURNAMENT; OAKLAND YOUTH WIN BIG

5 WAYS TO KEEP SPORTS FUN

Sports have the ability to create opportunities for young people to learn life lessons, both on and off the field. Here are 5 simple ways to make the most out of them:
1- Practice Together: Make practicing at home a family event by joining your children to practice a new skill or technique
2- Praise Specific Performance: Praise specific instances of good performance, rather than giving generic “good game”-type support
3- Engage: Talk with your child about what they are learning through sports, and let them know you really want to hear what they have to say
4- Vocalize Support: Express how proud you are of them, regardless of the game outcome, both before and after the game
5- Play Fair: Reinforce good sportsmanship by supporting positive behaviors and engaging in those behaviors as a spectator

 

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Administrator5 WAYS TO KEEP SPORTS FUN

Senda Ambassadors: Juliano in Brazil, doing pro tryouts with Portuguesa

At Senda, one of the things we enjoyed the most is to hear stories from Senda Ambassadors, and share their passion for the beautiful game, Fair Trade, and suing soccer as a vehicle for change. They often times send us their reflections on the trip, and we want to share the latest one, from our latest ambassador in Brazil: Juliano.

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AdministratorSenda Ambassadors: Juliano in Brazil, doing pro tryouts with Portuguesa

Senda’s Offices in Berkeley

Come swing by our offices in Downtown Berkeley! We are located at 2130 Center Street, Suite 10, Berkeley, CA 94704.

Pick up one of our Fair Trade soccer balls in person or try on some apparel in our new showroom. We’ve got a foosball table as well! Everyone’s always welcome (within business hours of course…)!

Don’t miss out on your chance to play with that Senda Fair Trade soccer ball before purchasing it. This is also a perfect opportunity to come meet some members of our amazing Senda Team! See you in Berkeley!

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AdministratorSenda’s Offices in Berkeley

Fantastic Futsal, Part 4: Futsal Formations

It’s that time again! Did you miss us? Well, in any case, welcome to the fourth installment of our blog series in which we seek to unravel that glorious game called futsal. This week we’re discussing formations – you know – those crazy squiggles and shapes that you would barely pay attention to when your coach would diagram them on a whiteboard. Yeah, those things. Well, in this week’s post and related video, we promise not to bore you. Ryan makes formations and tactics actually exciting! So watch the video below to see him in action.

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AdministratorFantastic Futsal, Part 4: Futsal Formations