Senda as Official Sponsor of Torneo de Primera - Copa Club Miami with Live Broadcast on TyC Sports TV Play
With Senda as an official sponsor and broadcasted on TyC Sports TV Play, the second edition of the indoor soccer tournament Torneo de Primera Copa Club Miami took place this weekend -3/3/24- in Miami, Florida. This 6 vs. 6 competition, featuring 16 teams, offered a winner’s prize of $3,000.
Known for its melting pot of culture and a vast Hispanic community, Miami was the perfect venue for the second edition of this vibrant event that gathers mainly Latin American indoor soccer enthusiasts.
The selection of Senda as the official sponsor of this tournament holds special significance, as Senda has Argentine roots, just like TyC Sports.
Founded in 2011 by Santiago Halty, who was raised in Argentina before moving to the U.S. to pursue higher education, Senda embodies clear goals: to share passion for futsal and small-sided soccer, promote Fair Trade principles and premium performance in the category, and make a positive impact on lives along the way.
Each tournament participant received a pair of Senda Gravity Grip socks, in order to have the same advantage as the pro players wearing the socks in the English Premier League, La Liga, Serie A and Major League soccer.
Senda's Vitoria Premium Match Futsal Ball was the official ball used in the tournament. Designed for optimal extended futsal play on hard courts, the Vitoria ball maximizes control in small spaces with its textured cover for superior grip. Its premium bladder ensures better air retention and less frequent inflations, while the patented ‘DuoTech’ construction combines the durability of stitching with the performance of bonded balls. It is Fair Trade Certified, as all Senda’s balls, providing improved working conditions and fair wages for producers, and ensuring no child labor.
As an official sponsor of Torneo de Primera, Senda not only lends its support to this competition but also aligns itself with fostering the growth of indoor soccer at all levels in the U.S. Through this partnership, Senda elevates its brand presence while spreading visibility, reaching audiences across Latin America.
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