Senda’s Gravity Grip Socks & Oakland Roots New Official Partnership
Senda is proud to announce its new partnership as the official grip socks provider for Oakland Roots and Soul Sports Clubs effective immediately. The partnership will run throughout the 2024 season, and Senda’s Gravity grip socks will be the exclusive provider of high-quality performance sports socks for the teams.
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Senda Gravity grip socks have become a popular choice for top players in the best leagues across Europe, including the English Premier League, La Liga, Serie A, and Bundesliga as well as in MLS in North America. Senda Gravity grip socks have also been seen on the world stage, as Alexis Mac Allister wore the socks at the FIFA World Cup final when Argentina lifted the trophy in 2022.
"We are thrilled to partner with Oakland Roots to provide them with our high-performance grip socks," said Senda CEO, Santiago Halty. "Our socks are designed to help athletes achieve their best performance, and we believe this partnership will help the players reach their full potential."
Oakland Roots, Oakland Soul, and Project 51O Co-founder and CMO Edreece Arghandiwal added, "We worked with Senda in the past to create bespoke Oakland Roots balls, and we are now excited to welcome them as our official grip sock provider. Our values and mission have aligned since the start of our partnership in season one, and as both organizations have grown we look forward to keep working together to bring the best possible performance to our teams".

Senda makes highly-evolved grip socks featuring its exclusive Gravity grip technology, paired with compression and cushioning to help athletes unleash their full potential. The Gravity grip technology helps prevent slippage, increasing agility and mobility by keeping an athlete’s foot locked in at all times. Their premium grip technology ensures that the wearer's foot is secured inside the shoe, reducing the chance of slippage during fast-paced activities, and enhancing performance.
The new partnership with Oakland Roots, Oakland Soul, and Project 51O is a testament to Senda’s' commitment to helping athletes improve their performance on and off the field.
With this collaboration, Senda aims to continue providing the best possible grip socks technology and support to athletes.
If you want to boost your performance with the best grip socks on the market, pick the Gravity grips socks in the color that better matches your team’s uniform. Check our website, grab the pairs you need, and give your feet the comfort they deserve.
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