The Company

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Our Story

Senda Athletics was started in 2010 by Argentina-raised Santiago Halty, who found solace and community through soccer when he moved to the U.S to pursue a college education. Santiago started the company with clear goals; sharing his passion for Futsal and small-sided soccer, bringing Fair Trade and premium performance to the category, and improving lives along the way.

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Our Purpose

We exist to disrupt the industry by embracing Fair Trade, promoting small-sided soccer and joyful playing, bringing back product quality, and improving lives.

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Our Vision

Become the best, most socially responsible, sustainable Futsal and Soccer brand in the world.

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Our Mission

Make the highest-performing gear for players who want to experience the speed, style and benefits of playing the beautiful game anywhere.

Our Commitment

What Fair Trade Means

When you see a product with the Fair Trade Certified™ seal, you can be sure it was made according to rigorous social, environmental, and economic standards. Fair Trade is a way to make a conscious choice for a better world.

Income Sustainability

Earnings should fulfill basic household needs, regardless of volatile market prices. Rigorous Fair Trade standards ensure our producers have the money needed to invest in their lives and their work.


Fair Trade empowers producers to make choices for the good of themselves and their community, regardless of gender, status, position in society, or position on the globe. Rigorous standards give workers a voice in the workplace and the community.


When people have the capacity to invest in better futures, the result is a healthier workforce and ultimately higher quality goods. The Fair Trade model is fueled by committees of producers who decide how to invest their Fair Trade Community Development Funds based on their community’s greatest needs: often clean water, education, and health care.

Environmental Stewardship

Environmental practices have long-term impacts on the livelihoods of producers, communities, and the planet. Fair Trade standards work to keep the planet healthy for generations to come by prohibiting the most harmful chemicals and taking measures to protect natural resources.

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How You Can Do Your Part

1% of all Senda sales go to help organizations that are improving lives through sports. So now you can purchase products that not only help you feel good about your game, but also about your contribution to the community.

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